Are you wondering about ethical boundaries of advertising and promotion of medical products?
Ethical Advertising of Medicinal Products
The EFPIA HCP Code covers all methods of promotion including, but not limited to, oral and written promotional activities and communications, journal and direct mail advertising, the activities of Medical Sales Representatives, the use of internet and other electronic communications, the use of audio-visual systems such as films, video recordings, data storage services and the like, and the provision of samples, gifts and hospitality. However, compince with EFPIA HCP Code is not sufficent, becuse every country have special local regulations about ethical advertising of medicinal procuts. FarmavitaR+ International Network covers about 90 countries and is providing reviuwe of local compiance with advertasing legislation. More info at service page about Ethical Pharmaceutical Promotion and Communications